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If you’re wondering why OnePlus opted for the 20-minute time limit for its Zen Mode, here’s your answer. “ So, for this stage, we ruled out having a persistent layer – imagine if you were completely happy with the way you used your device, and constantly had a feature nagging you – that would be the opposite of what we wanted to achieve,” the company said in its forum. That’s why OnePlus ended up creating the Zen Mode app that would allow users to engage with the mode if they wanted to, or ignore it entirely if it’s not something they’re interested in. The vendor next start working on ways to implement it. Many apps are designed to reward you for interacting with them, whether it be through something as simple as an animation welcoming you back or a virtual reward or counter – especially in games, which rewards you for coming back.” Messaging apps can be similarly distracting. We realized that the notifications drawing you in aren’t the only problem. Social media apps especially demand too much attention with constant notifications and updates. The company researched to understand people’s relationships with their phones and it found the following: “Our research showed that sometimes people don’t feel like they can switch off from their digital lives. The Zen Mode turns the phone on a kind of lockdown, leaving you with just the calling and camera app. OnePlus started by saying that before working on a feature we ask – what’s affecting its users, and “…among a sea of topics, we saw a lot of feedback and discussion across many channels about one recurring topic: technology demands too much of your attention.” From there the OnePlus’s R&D team was encouraged to work on Zen Mode.
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